German Business & Culture - Itinerary

Sunday, May 1: Leave USA

Monday, May 2: Arrive in Hamburg

Hotel Aachener Hof Novum

St. Georg Str. 10

D-20099 Hamburg

Tel.: +49(0)40 / 280040-0

aachenerhof@novum-hotels.de

www.novum-hotels.de

Group Dinner – Location to be determined

Tuesday, May 3: German Media Industry

10:00 – 14:00 Media Lecture & Uni Hamburg Visit/Lunch

Professor Michel Clement

Universität Hamburg

Institut für Marketing und Medien

Lehrstuhl für Marketing und Medienmanagement

http://www.imm.uni-hamburg.de/team_clement.html

Group Dinner in Hamburg at 18:00

location: Groeninger Privatbraueri

http://www.groeninger-hamburg.de/index.htm

Wednesday, May 4: Harbor Day (& Travel)

Morning for City Exploration

Hamburg Hafen Rundfahrt

(Hamburg Harbor Tour)

12:00 – 14:30

http://www.maritime-touren.de/index.php

Travel to Wolfsburg (15:30-18:30)

Hotel Global Inn Kleiststraße 46 D- 38440 Wolfsburg Telefon +49 53 61 27 00 http://www.globalinn.de

Dinner: Brauhaus Fallersleben German Specialities http://www.brauhaus-fallersleben.de/

Thursday, May 5: Volkswagen World Headquarters

Plant Tour and Brand Marketing Presentation at VW

http://www.volkswagen.de

Visit to AutoStadt & Car Receiving Area

http://www.volkswagen.com/vwcms/master_public/virtualmaster/en2/experience/autostadt.html

Travel to Berlin (6-7:30pm)

Hotel: Alex Hotel Greifswalder Strasse 3

Tel: +49 30 4172 4172 10405 Berlin

www.alex-hotel.de

Friday, May 6: German Business & Government in Berlin

Visit to Deutsche Bank

“Retail Branch of the Future” - The marketing/sales lab for new innovative branch concepts.

Presentation on current business/government interaction in Germany
Group lunch
http://www.db.com/index_e.htm

Group Dinner @ ZilleMarkt (German Specialties)

http://www.zillemarkt.de/

Reservation @ 18:00

Saturday, May 7: Culture Day in Berlin

Fat Tire Bike Tour of Berlin 10am – 4pm.

http://fattirebiketours.com/berlin

Dinner and social activities on own.

May 8: Travel Day

Train to Paderborn (10am – 3pm)

Hotel: Campus Lounge

Mersinweg 2
33100 Paderborn, Germany
Phone: +49 5251 89207-0

http://www.campuslounge.de/

Group Dinner in City Center at Paderborn’s Fruhlingsfest (Spring Festival!)

Monday, May 9: Paderborn + Case Competition

9am – 6pm

Customer Value Lecture – Dr. Andreas Eggert, Uni Paderborn

http://pbfb5www.uni-paderborn.de/www/fb5/wiwi-web.nsf/id/Dep1_Prof_Dr_Andreas_Eggert

Presenting 101 Lecture – Dr. Jim Eckert

“Case Competition” - Teams of US & German Students and

student presentations of case (US/German student teams)

7:00 – 9:00pm

Group Celebration Dinner @ The Brauhaus

http://maps.google.com/maps/place?rls=com.microsoft:en-us&oe=UTF-8&um=1&ie=UTF-8&q=brauhaus+paderborn&fb=1&gl=us&hq=brauhaus&hnear=paderborn&cid=3546996867694338465

Tuesday, May 10: Negotiation & Paderborn Day

9am to 1pm: Negotiation Lecture by Dr. Eckert @ Uni Paderborn + Student Team Meeting

http://www.uni-paderborn.de/en/

Tour of Paderborn: City Center, Cathedral & Shopping

http://en.wikipedia.org/wiki/Paderborn

Dinner on your own (3^rd week students might need to meet with your group!)

Wednesday, May 11: Boat Trip Down Rhine to St. Goar

Train to Koblenz (8:30 – 12:30)

Visit Deutsches Ecke & Board KD Boat for trip down Rhein

http://www.k-d.com/englisch/index.html

Hotel: St. Goar Youth Hostel

Jugendgästehaus St. Goar

Bismarckweg 17

56329 St. Goar

Telefon 0 67 41 / 3 88

Telefax 0 67 41 / 28 69

http://www.diejugendherbergen.de/die-jugendherbergen-auf-einen-blick/st-goar/portrait

Group Dinner @ Youth Hostel

Thursday, May 12: The Romantic Rhein

Train to Rudesheim

http://www.ruedesheim.de/cms/index.php?lang=english

Visit Neiderwald Denkmal (German “Statue of Liberty”)

Group Lunch in Assmanshausen

http://www.rheinblick-assmannshausen.de/e.htm

KD Boat back to St. Goar (past the famous Lorelei Rock!)

Dinner on Own

Friday, May 13: Rheinfels Ruins & Travel to Köln

Visit the Rheinfels Ruins

http://www.ricksteves.com/plan/destinations/germany/rheinfels.htm

http://www.youtube.com/watch?v=12oTObt-i5A

Travel to Köln (14:30 – 16:30)

Hostel Am Rheinauhafen Rheingasse 34-36

Tel.: 0221-230247 50676 Köln

www.am-rheinauhafen.de

Saturday, May 14: Köln (and Bonn) Scavenger Hunt

Small Group Scavenger Hunt including….

Köln Cathedral & Allstadt tour

http://www.koelner-dom.de/

Beethoven in Bonn

http://www.bonn.de/tourismus_kultur_sport_freizeit/bonn_ist_kultur/beethoven/00025/index.html?lang=en

Final Group Celebration : Früh Braueri

http://www.frueh.de/

Sunday, May 15: Departure Day

Depart for home, elsewhere or Paderborn ……