Wednesday, April 27, 2011

Just A few days away

I looked over the blog from last year and saw something I wrote and thought it applies completely again this year, so here it is....

"what is going to make this trip special are those small moments when assumptions are challenged, new ideas of what is normal are discovered, and horizons are broadened. These moments will happen at any time and it will be those moments that will make the students (and faculty) better business people and better global citizens. So get your final packing done (LIGHT!) and drink your final glasses of non-carbonated tap water with ice cause we are headed to Deutschland in a few days for an amazing experience!"

See you all in Hamburg!!!

Dr. E.

Sunday, April 24, 2011

German Business & Culture - Itinerary

Sunday, May 1: Leave USA

Monday, May 2: Arrive in Hamburg

Hotel Aachener Hof Novum

St. Georg Str. 10

D-20099 Hamburg

Tel.: +49(0)40 / 280040-0

Group Dinner – Location to be determined

Tuesday, May 3: German Media Industry

10:00 – 14:00 Media Lecture & Uni Hamburg Visit/Lunch

Professor Michel Clement

Universität Hamburg

Institut für Marketing und Medien

Lehrstuhl für Marketing und Medienmanagement

Group Dinner in Hamburg at 18:00

location: Groeninger Privatbraueri

Wednesday, May 4: Harbor Day (& Travel)

Morning for City Exploration

Hamburg Hafen Rundfahrt

(Hamburg Harbor Tour)

12:00 – 14:30

Travel to Wolfsburg (15:30-18:30)

Hotel Global Inn
Kleiststraße 46
D- 38440 Wolfsburg
Telefon +49 53 61 27 00

Dinner: Brauhaus Fallersleben

German Specialities

Thursday, May 5: Volkswagen World Headquarters

Plant Tour and Brand Marketing Presentation at VW

Visit to AutoStadt & Car Receiving Area

Travel to Berlin (6-7:30pm)

Hotel: Alex Hotel Greifswalder Strasse 3

Tel: +49 30 4172 4172 10405 Berlin

Friday, May 6: German Business & Government in Berlin

Visit to Deutsche Bank

“Retail Branch of the Future” - The marketing/sales lab for new innovative branch concepts.

Presentation on current business/government interaction in Germany
Group lunch

Group Dinner @ ZilleMarkt (German Specialties)

Reservation @ 18:00

Saturday, May 7: Culture Day in Berlin

Fat Tire Bike Tour of Berlin 10am – 4pm.

Dinner and social activities on own.

May 8: Travel Day

Train to Paderborn (10am – 3pm)

Hotel: Campus Lounge

Mersinweg 2
33100 Paderborn, Germany
+49 5251 89207-0

Group Dinner in City Center at Paderborn’s Fruhlingsfest (Spring Festival!)

Monday, May 9: Paderborn + Case Competition

9am – 6pm

Customer Value Lecture – Dr. Andreas Eggert, Uni Paderborn

Presenting 101 Lecture – Dr. Jim Eckert

“Case Competition” - Teams of US & German Students and

student presentations of case (US/German student teams)

7:00 – 9:00pm

Group Celebration Dinner @ The Brauhaus

Tuesday, May 10: Negotiation & Paderborn Day

9am to 1pm: Negotiation Lecture by Dr. Eckert @ Uni Paderborn + Student Team Meeting

Tour of Paderborn: City Center, Cathedral & Shopping

Dinner on your own (3rd week students might need to meet with your group!)

Wednesday, May 11: Boat Trip Down Rhine to St. Goar

Train to Koblenz (8:30 – 12:30)

Visit Deutsches Ecke & Board KD Boat for trip down Rhein

Hotel: St. Goar Youth Hostel

Jugendgästehaus St. Goar

Bismarckweg 17

56329 St. Goar

Telefon 0 67 41 / 3 88

Telefax 0 67 41 / 28 69

Group Dinner @ Youth Hostel

Thursday, May 12: The Romantic Rhein

Train to Rudesheim

Visit Neiderwald Denkmal (German “Statue of Liberty”)

Group Lunch in Assmanshausen

KD Boat back to St. Goar (past the famous Lorelei Rock!)

Dinner on Own

Friday, May 13: Rheinfels Ruins & Travel to Köln

Visit the Rheinfels Ruins

Travel to Köln (14:30 – 16:30)

Hostel Am Rheinauhafen Rheingasse 34-36

Tel.: 0221-230247 50676 Köln

Saturday, May 14: Köln (and Bonn) Scavenger Hunt

Small Group Scavenger Hunt including….

Köln Cathedral & Allstadt tour

Beethoven in Bonn

Final Group Celebration : Früh Braueri

Sunday, May 15: Departure Day

Depart for home, elsewhere or Paderborn ……